Catapult Target Profiling would like to announce the launch of the new Catapult Data Services website. CDS, created as a result of CTP's acquisition of Data Direct, is the data processing arm of Catapult Target Profiling. More...

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Catapult Target Profiling, LLC to acquire Data Direct Inc, one of the nation’s leading database management and database processing service providers. More...

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We've heard all the horror stories. Recent donors mailed to rather than suppressed, catalogs mailed to old buyers but not recent buyers, keycodes mixed up so tracking is impossible. All these problems could have been easily avoided if only people had checked their counts.

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Keeping the addresses on your mailing list files up-to-date is always a bit tricky and time-consuming. However, these tips should get you off to a good start.

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As marketing budgets get tighter, the asset that you have in your database becomes even more important. Are you or your service bureau doing everything you can to protect this valuable resource?

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Database marketing is always tricky. But attention to detail probably becomes most meaningful when creating and maintaining databases for fundraising organizations.

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The Internet has brought great new tools and sources to database marketing. Not only can we learn more about our customers and prospects through this great new medium, but also these customers can tell us directly about themselves.

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